Learn More About Peter Johnston & How He Helps His Clients
Peter D. Johnston is an international negotiation expert, a leading advisor, thinker, practitioner, and negotiation speaker. His bestselling book, Negotiating with Giants, relays lessons from his advisory work, research, and history’s most difficult negotiations, ranging from trade deals and hostage-takings to the achievement of Magna Carta. His negotiation results have been formally recognized by the US Government for their positive economic and social impact, domestically and abroad. He is the Managing Director of Negotiation Advice International (NAI).
Peter is an exceptional negotiator with enormous patience and perseverance, and inspires trust.
Harry Barnes, Former Director, Jimmy Carter Center
Peter's Foundations At Harvard
The early foundations for Peter’s distinct approaches to influence were formed by working closely with the founders of the Harvard Negotiation Project (HNP), and the Harvard Negotiation Roundtable. His Harvard mentors included Professor Roger Fisher, co-author of Getting to Yes, and Professor Howard Raiffa, author of The Art and Science of Negotiation. It was through discussions at the Harvard Roundtable with faculty and colleagues that Peter became inspired to write the award-winning Negotiating with Giants, which would become an international bestseller. Prior to entering the negotiation field, Peter was a Director at TD Bank in Europe, and before that, an on-air journalist covering economics and politics for CTV Television News.
A Pioneer In Asymmetric Negotiation
Negotiating with Giants established Peter as a pioneer in asymmetric negotiation. Just as in asymmetric warfare, Peter's research has shown that smaller players can prevail in getting what they want from much larger players by applying distinct approaches, strategies, and tactics that increase their odds of success. These approaches include defending themselves from the start; changing the game on giant counterparts; negotiating away from the table as long as possible; and drawing on seven different helpers: Decision-Makers, Influencers, Arm-Twisters, Networkers, Allies, Counsellors and Informants.
Achieving Remarkable Negotiation Results
Through his global negotiation work, Peter has identified and refined the discipline of integrated negotiation, a strategic approach to influence that maximizes the value in any single negotiation through the astute linking and sequencing of other negotiations and operating decisions. As a result, he reviews clients’ core operations and the entire breadth of their negotiations to ensure full value is being generated and captured. In executing engagements, Peter calls upon insights from different sectors and fields including communication, finance, governance, media management, marketing, military history, psychology, sales, social media, and the law. The consistent objective: to give his clients unparalleled negotiation advice and results.
A Select Number Of Negotiation Clients
Peter works hand-in-hand with a limited number of clients at any one time, ensuring he can repeatedly produce outstanding results. Through his work across dozens of industries and sectors, clients benefit from leading-edge, far-ranging influence practices and negotiation insights gleaned and applied through his experience with a highly diverse global client base. Clients include government leaders, high-profile business people, well-known athletes, celebrities, public figures, and brilliant entrepreneurs. In advising such a clientele, Peter's reputation for discretion and confidentiality remain critical to his success. Clients consistently receive exceptional returns on Peter's time and expertise.
You are just three simple steps away from achieving exceptional outcomes.
Dear Peter, Because of you and all your support, guidance, wisdom, equilibrium, patience, and care, this year, I am able to re-bloom. Thank you with all my heart. Forever in your debt, forever your fan. I will never forget the honor of working with you and how much you gave and so brilliantly.
Heidi Feinstein, Founder of Life Alive
Peter's Clients & Media Coverage Of His Work Span The Globe
Clients
Most clients Peter has worked with cannot be named because of the sensitive and confidential nature of his engagements. Above is just a sampling of those governments, corporations, unions, entrepreneurs, and NGOs that Peter has advised, trained, or addressed.
Media
Peter has been interviewed by, quoted, or had op-ed pieces published by dozens of news groups, talking about his work and commenting on newsworthy negotiations, volatile conflicts and successful influence strategies related to politics, economics and personal relationships.